Bel Group Snack Box
Product design of a snack box for Bel products (Vache qui rit, Kiri, Babybel). Product was co-created in Bel's studio and designed in our studio for Bel Group, Paris, 2018.
The Bel snack box comes from a process of innovation through design thinking and co-creation workshops. The challenge was to create a product with high experience value and a quality / price ratio of production optimized for a promotional product.
We worked in the plastic to find simple and inexpensive solutions. The box consists of an inside secret compartment and turns into a mini-theater to make children's snack fun and friendly.
We took part of a design thinking process along with Bel's team to co-create the snack box